Interview Q&A
How long have you been in business?
This is our 9th year.
What is your primary product or service?
Yoga yoga yoga!
How did you first become interested in your line of business? (if owner) - What is your background? (If owner or store manager)
I have been practicing and studying yoga for 20 years. I have made 6 trips to India for study and am Wisconsin's only authorized Ashtanga yoga teacher ,and the only internationally certified teacher recognized by the govt. of India teaching in Wisconsin. I am also certified in many other disciplines and healing modalities from Jujutsu to Ayurvedic massage.
How do you differentiate yourself from other businesses in your category and area?
I am a hardcore perpetual student. My students will continuously benefit from a constant expansion of knowledge and experience. Yoga is not just my profession it is my heart.
How many locations do you have and do you have plans to expand?
We have one main location in Waukesha just off the highway ,but we teach at Invivo and UWM as well as other locations in Milwaukee. We plan to open a Milwaukee shala in the future.
Provide detailed directions to your location
94 to Waukesha. Get off at highway 18 Waukesha (which is the same as Bluemound Rd). Going west on hwy 18 take a left at your third stoplight. This is a soft left which is Main st. We are next to the Chiropractic clinic. Tons of free parking available at all times.
What type of payments do you accept?
We accept cash or check. Sorry no cards. I am also on a karma plan which means we have suggested rates. Pay whatever you can afford. I thrive on love on compassion not dollars. All beings deserve to be happy, healthy and free.
Which areas do you service?
All beings everywhere, but mainly southeastern Wisconsin.
Who owns your company or runs daily operations?
PJ Heffernan
What are your hours of operation?
Mornings Mon. 9am to noon, Tues-Fri - 6:30 to noon, Sat -9am- noon, Sun-10:30-noon
Evenings Mon-Thurs-5:30pm - 7:30pm